2023 CES: Sony Honda Afeela Idea | The Each day Drive | Shopper Information® The Each day Drive

Sony Honda Afeela Concept

Sony Honda Afeela Idea


Sony plans to enter the automotive area, and the Japanese client electronics big unveiled a prototype of its first car on the 2023 Shopper Electronics Present. Developed as a part of a three way partnership with Honda, the Afeela EV can be constructed within the US for the North American market.

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Sony Honda Afeela Idea

The idea automotive is a four-door hatchback with some design parts that remind us of a Porsche Panamera. Its signature design aspect is what officers are calling the “Media Bar,” which is a strip of sunshine that can be used for info and alerts for these across the car. It additionally includes a complete of 45 cameras and sensors.

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Sony Honda Afeela Concept

Sony Honda Afeela Idea

The Afeela is slated to obtain Degree 2 autonomous driving functionality with a possible future improve to Degree 3. Nothing else is thought or was revealed in regards to the car’s different technical specs, together with the powertrain or estimated driving vary.

Anticipate the automotive’s infotainment and human-machine interface (HMI) expertise to leverage Sony’s in depth expertise in designing dwelling electronics and online game {hardware}. Sony has additionally developed audio techniques which were utilized in automobiles so we’ve got little doubt the Afeela will embrace one among its personal.

The Afeela is slated to go on sale in early 2026. Meaning manufacturing ought to begin within the latter half of 2025, possible on the EV manufacturing hub Honda is planning for Ohio. Sony was additionally mum on the potential gross sales and repair community for its automobiles, however it will stand to cause that Honda would possibly doubtlessly be concerned with this as properly. Pricing can be revealed nearer to the on-sale date.

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CG Says:

Sony is a widely known identify within the client electronics area, and its partnership with Honda signifies that it may need a neater time breaking into the automotive market than a extra upstart model. Quite a bit can change in three years, although, so there’s all the time an opportunity that this product may ceaselessly stay an idea. We’ll have to attend and see.

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